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Metics

Metics »

[2 Oct 2009 | 19 Comments | ]

What is Bounce Rate and Exit Rate.

Let’s start with some definitions. Bounce Rate is the percentage of visitors that hit your website and do not visit any other page. Exit Rate is the percentage of visitors that leave your site from a given page based on the number of visits to that page (or pageviews in some cases). The visitor who exits might have visited other pages on your site, but just exited on that specific page.
Why are Bounce Rate and Exit Rate Important?

Both bounce rate and exit rate …

Metics »

[27 Jul 2009 | 11 Comments | ]

Every website no matter how big or small should be using analytics software to track visitors. The best free JavaScript based analytics software is Google analytics. The major down falls to using a client side tracker such as Google Analytics compared to using server side, is that if your visitor has JavaScript disabled they will not register in your statistics. Don’t just rely on one analytics software package or kind of analytics software – you will need to gather data from multiple sources to get an accurate picture of your …

Metics »

[25 May 2009 | 24 Comments | ]

The PageRank controversy has been going on for years. The toolbar page rank only gets updated every three months and does not accurately show the value of a website. Actual page rank is updated on an ongoing basis and can be seen in your Google webmaster tools. Most new internet marketers believe they should try and increase there Google PageRank - they are sadly mistaken.
You should be focusing on the big picture - by increasing traffic and conversions. Your goal should be to create good content that others will want …